Becalia Botanicals
THE STRATEGY
Hannah Lozano worked with Becalia Botanicals to launch their new branding and visual identity, along with several new products. Becalia's new branding is colorful without being overly bright, kind of like a muted desert palette, and it is stunning. For the e-commerce photography, we opted for a tone-on-tone look that complemented Becalia's new brand colors. The soft tones work well to not overpower the beauty of the packaging and products.
In addition to e-commerce photography, we also created a series of styled images and texture shots to live elsewhere on her new website. These allow a little more personality to come into the images.
To see the final result, check out www.becaliabotanicals.com
THE PROJECT
Creative Direction
Product Photography
PREVIOUS CLIENTS
Joy Meets Home // Launch + Co // DEN
